Partypoker parent company now has three new online poker brands across Gibraltar, the UK, Belgium and Spain at its disposal.
Partypoker, the resurgent online poker room that has enjoyed significant focus and investment since its acquisition by GVC, is set to be transformed again. Following the company’s acquisition of Ladbrokes, a giant in retail sportsbetting and no slouch in online gaming, the company’s flagship online poker product is well positioned to benefit from increased exposure, new market opportunities, and fresh investment.
Modern day GVC is made up of two main tiers: Its sports brands—including Sportingbet (acquired in 2012), bwin, Betboo and Gamebookers—and its games labels including partypoker, partycasino and Foxy Bingo. The majority of these came following the company’s acquisition of bwin.party in 2016.