{"id":25983,"date":"2019-06-04T20:16:25","date_gmt":"2019-06-04T20:16:25","guid":{"rendered":"https:\/\/www.pokerscout.com\/?p=25983"},"modified":"2019-06-05T13:03:03","modified_gmt":"2019-06-05T13:03:03","slug":"trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down","status":"publish","type":"post","link":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/","title":{"rendered":"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down"},"content":{"rendered":"<p><em>This is a developing story and we will update it as new information comes in.<\/em><\/p>\n<p>The rumors were already swirling about gaming apps struggling to get in the Apple App Store. Now the whispers are<strong> written down in black and white<\/strong>.<\/p>\n<p>The <a href=\"https:\/\/developer.apple.com\/news\/?id=06032019j\">latest update<\/a> to the App Store Review Guidelines spells out some new rules for<strong> real-money gaming apps<\/strong> that will have a big impact on the industry.<\/p>\n<p>The June 3 update added the following section:<\/p>\n<blockquote><p><strong>Guideline 4.7.<\/strong>\u00a0HTML5 games distributed in apps may not provide access to real money gaming, lotteries, or charitable donations, and may not support digital commerce. This functionality is only appropriate for code that\u2019s embedded in the binary and can be reviewed by Apple. This guideline is now enforced for new apps. Existing apps must follow this guideline by September 3, 2019.<\/p><\/blockquote>\n<p>Apple\u2019s previous guidelines have already been widely believed to be part of the hold up of apps getting live for PA online betting, and for the lack of updates for gambling apps in NJ. These new guidelines make it abundantly clear.<\/p>\n<h2>What does the new rule mean for online gambling apps?<\/h2>\n<p>Here is the simplified version of what this rule means. Most online casino and sports betting apps\u00a0contain games or functionality that are \u201cwrapped\u201d versions of a website. These versions are coded with<a href=\"https:\/\/en.wikipedia.org\/wiki\/HTML5\"><strong> HTML 5<\/strong><\/a> and\u00a0are not entirely developed native to the iPhone\u2019s iOS platform.<\/p>\n<p>In order for these companies to keep their real-money gaming apps in the App Store, they will have to make sure all aspects of the app are developed natively\u00a0for iOS. Moreover, they have to submit it and get it approved by Sept. 3.<\/p>\n<p>Another new wrinkle this rule creates is that it will <strong>remove<\/strong> existing gambling apps from the app store if they don\u2019t come into compliance. While those with the apps on their phone will likely still be able to access them after Sept. 3, anyone interested in downloading the new app will not be able to until the iOS one is approved and listed.<\/p>\n<p>The three-month lead time to build a functional iOS-based gaming app or get once in compliance is obviously short. That means interruptions in app availability for iOS users might be <strong>unavoidable<\/strong>.<\/p>\n<h2>Ramifications for sports betting apps?<\/h2>\n<p>Given that the first NFL game of the season is <strong>on Sept. 5<\/strong>, meeting that Sept. 3 deadline becomes all the more important for sports betting apps. The start of football season is far and away the time with the largest numbers of new customer acquisitions.<\/p>\n<p>In states like <strong>West Virginia<\/strong> and <strong>Pennsylvania<\/strong>, this will be their first NFL season with online betting, which makes easy customer acquisition all the more important.<\/p>\n<p><a href=\"https:\/\/www.statista.com\/statistics\/236550\/percentage-of-us-population-that-own-a-iphone-smartphone\/\">Roughly<strong> 40%<\/strong><\/a> of smartphone users own an iPhone. Leaving that big a chunk out of the market is already creating blowback for PA\u2019s first online sportsbook operator <strong>SugarHouse<\/strong>. If the situation remains unresolved by football season, the uproar will get much louder.<\/p>\n<p><em>PlayUSA<\/em> believes that the issue is a bigger problem for sportsbooks that are part of a larger online casino; standalone sports betting apps might not have as much of an issue. In West Virginia, standalone sportsbooks are launching; in PA, many sportsbooks will be or are a part of a larger online casino.<\/p>\n<p>And while the uproar gets louder, it\u2019s at least possible sports betting revenue could quiet down. After all, in <strong>New Jersey<\/strong> 80% of all bets are placed on a phone. And iOS users far outpace Android users.<\/p>\n<p>The post Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down appeared first on Play USA.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This is a developing story and we will update it as new information comes in. The rumors were already swirling&hellip; <a class=\"more-link\" href=\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/\">Continue reading <span class=\"screen-reader-text\">Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"link","meta":{"_acf_changed":false,"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[374,6],"tags":[],"class_list":{"0":"post-25983","1":"post","2":"type-post","3":"status-publish","4":"format-link","6":"category-industry","7":"category-news-category","8":"post_format-post-format-link","9":"entry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down -\" \/>\n<meta property=\"og:description\" content=\"This is a developing story and we will update it as new information comes in. The rumors were already swirling&hellip; Continue reading Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-04T20:16:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-06-05T13:03:03+00:00\" \/>\n<meta name=\"author\" content=\"Editorial Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@PokerScout1\" \/>\n<meta name=\"twitter:site\" content=\"@PokerScout1\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Editorial Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/\"},\"author\":{\"name\":\"Editorial Team\",\"@id\":\"https:\/\/www.pokerscout.com\/#\/schema\/person\/1bce13a8406acddbefb08a926c5c275c\"},\"headline\":\"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down\",\"datePublished\":\"2019-06-04T20:16:25+00:00\",\"dateModified\":\"2019-06-05T13:03:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/\"},\"wordCount\":609,\"publisher\":{\"@id\":\"https:\/\/www.pokerscout.com\/#organization\"},\"articleSection\":[\"Industry\",\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/\",\"url\":\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/\",\"name\":\"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down -\",\"isPartOf\":{\"@id\":\"https:\/\/www.pokerscout.com\/#website\"},\"datePublished\":\"2019-06-04T20:16:25+00:00\",\"dateModified\":\"2019-06-05T13:03:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.pokerscout.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.pokerscout.com\/#website\",\"url\":\"https:\/\/www.pokerscout.com\/\",\"name\":\"PokerScout\",\"description\":\"Poker Sites Traffic Report &amp; Online Poker News\",\"publisher\":{\"@id\":\"https:\/\/www.pokerscout.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.pokerscout.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.pokerscout.com\/#organization\",\"name\":\"PokerScout\",\"url\":\"https:\/\/www.pokerscout.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.pokerscout.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.pokerscout.com\/wp-content\/uploads\/2025\/04\/header-logo.svg\",\"contentUrl\":\"https:\/\/www.pokerscout.com\/wp-content\/uploads\/2025\/04\/header-logo.svg\",\"width\":197,\"height\":40,\"caption\":\"PokerScout\"},\"image\":{\"@id\":\"https:\/\/www.pokerscout.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/PokerScout1\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.pokerscout.com\/#\/schema\/person\/1bce13a8406acddbefb08a926c5c275c\",\"name\":\"Editorial Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.pokerscout.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.pokerscout.com\/wp-content\/uploads\/2025\/04\/fav-new-1-96x96.png\",\"contentUrl\":\"https:\/\/www.pokerscout.com\/wp-content\/uploads\/2025\/04\/fav-new-1-96x96.png\",\"caption\":\"Editorial Team\"},\"url\":\"https:\/\/www.pokerscout.com\/authors\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down -","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/","og_locale":"en_US","og_type":"article","og_title":"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down -","og_description":"This is a developing story and we will update it as new information comes in. The rumors were already swirling&hellip; Continue reading Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down","og_url":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/","article_published_time":"2019-06-04T20:16:25+00:00","article_modified_time":"2019-06-05T13:03:03+00:00","author":"Editorial Team","twitter_card":"summary_large_image","twitter_creator":"@PokerScout1","twitter_site":"@PokerScout1","twitter_misc":{"Written by":"Editorial Team","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/#article","isPartOf":{"@id":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/"},"author":{"name":"Editorial Team","@id":"https:\/\/www.pokerscout.com\/#\/schema\/person\/1bce13a8406acddbefb08a926c5c275c"},"headline":"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down","datePublished":"2019-06-04T20:16:25+00:00","dateModified":"2019-06-05T13:03:03+00:00","mainEntityOfPage":{"@id":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/"},"wordCount":609,"publisher":{"@id":"https:\/\/www.pokerscout.com\/#organization"},"articleSection":["Industry","News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/","url":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/","name":"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down -","isPartOf":{"@id":"https:\/\/www.pokerscout.com\/#website"},"datePublished":"2019-06-04T20:16:25+00:00","dateModified":"2019-06-05T13:03:03+00:00","breadcrumb":{"@id":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.pokerscout.com\/trouble-for-online-casinos-and-sportsbooks-new-apple-policy-could-shut-apps-down\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.pokerscout.com\/"},{"@type":"ListItem","position":2,"name":"Trouble For Online Casinos And Sportsbooks? New Apple Policy Could Shut Apps Down"}]},{"@type":"WebSite","@id":"https:\/\/www.pokerscout.com\/#website","url":"https:\/\/www.pokerscout.com\/","name":"PokerScout","description":"Poker Sites Traffic Report &amp; Online Poker News","publisher":{"@id":"https:\/\/www.pokerscout.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.pokerscout.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.pokerscout.com\/#organization","name":"PokerScout","url":"https:\/\/www.pokerscout.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.pokerscout.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.pokerscout.com\/wp-content\/uploads\/2025\/04\/header-logo.svg","contentUrl":"https:\/\/www.pokerscout.com\/wp-content\/uploads\/2025\/04\/header-logo.svg","width":197,"height":40,"caption":"PokerScout"},"image":{"@id":"https:\/\/www.pokerscout.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/PokerScout1"]},{"@type":"Person","@id":"https:\/\/www.pokerscout.com\/#\/schema\/person\/1bce13a8406acddbefb08a926c5c275c","name":"Editorial Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.pokerscout.com\/#\/schema\/person\/image\/","url":"https:\/\/www.pokerscout.com\/wp-content\/uploads\/2025\/04\/fav-new-1-96x96.png","contentUrl":"https:\/\/www.pokerscout.com\/wp-content\/uploads\/2025\/04\/fav-new-1-96x96.png","caption":"Editorial Team"},"url":"https:\/\/www.pokerscout.com\/authors\/admin\/"}]}},"modified_by":"Bart Shirley","_links":{"self":[{"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/posts\/25983","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/comments?post=25983"}],"version-history":[{"count":0,"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/posts\/25983\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/media?parent=25983"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/categories?post=25983"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pokerscout.com\/wp-json\/wp\/v2\/tags?post=25983"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}