{"id":6169,"date":"2018-05-10T15:31:30","date_gmt":"2018-05-10T15:31:30","guid":{"rendered":"https:\/\/www.pokerscout.com\/?p=6169"},"modified":"2018-05-11T15:53:49","modified_gmt":"2018-05-11T15:53:49","slug":"can-poker-grow-beyond-a-fad-by-embracing-the-esports-fad","status":"publish","type":"post","link":"https:\/\/www.pokerscout.com\/can-poker-grow-beyond-a-fad-by-embracing-the-esports-fad\/","title":{"rendered":"Can Poker Grow Beyond A Fad By Embracing The Esports Fad?"},"content":{"rendered":"
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Should the Pet Rock<\/strong><\/a> have tried to extend its shelf life by partnering with Cabbage Patch Dolls<\/strong><\/a> in the 1980s? Or maybe Beanie Babies<\/strong> in the 1990s? Can last season\u2019s fad find success attaching itself to this year\u2019s latest trend?<\/p>\n

Poker boomed in the early 2000s creating an entire industry around it. A big push came from offshore online poker sites<\/strong> raking in hundreds of millions of dollars along the way. Poker peaked in 2006. After that, the US government stepped in stumping the online game\u2019s growth. Poker\u2019s popularity pretty much plateaued, but it didn\u2019t go away.<\/p>\n

Fortunately for those in that industry surrounding it, poker is no flash in the pan. The game, and people\u2019s love for it, has hardly faded<\/strong> in the decade since poker was the in thing to do.<\/p>\n

Of course, many people dependent on the game have spent that decade eagerly anticipating another boom<\/strong> in poker\u2019s popularity. The opportunity to get more women in the game. Selling poker to the 1.3 billion people living in China<\/strong>.\u00a0 Getting more states to legalize and regulate online poke<\/strong>r. No matter what it was, the thing to ignite the next poker boom always seemed right around the corner.<\/p>\n

Most of the ideas have been slow in coming to fruition. Or perhaps they haven\u2019t had the huge impact<\/strong> poker people had hoped for. Still, many hold out hope. They pray there is some magic pill that can cure what ails a somewhat stagnating game and make poker the cool thing to do once again.<\/p>\n

Others have no time for hope. They want to see poker become popular again now. Instead of waiting and wishing for it to happen, these people go out and do something about it.<\/p>\n

Is poker a sport?<\/span><\/h2>\n

Mediarex CEO Alex Dreyfus<\/strong> is one good example. This is the guy that created the Global Poker League<\/strong>, putting some of the world\u2019s most successful poker players on teams and pitting them against each other in a brand new game format played inside a soundproof cube. It was an attempt to turn poker into a sport and get it trending again.<\/p>\n

The Global Poker League can\u2019t be considered a complete failure<\/strong>. It did get one season<\/strong> completed. However, it failed to convince the public poker is a sport. And it never grew the game\u2019s popularity in any kind of meaningful way.<\/p>\n

It wasn\u2019t for lack of trying. Dreyfus gave it a go. He was reportedly still giving it a go in Asia before the Chinese government decided to follow America\u2019s lead and crack down on poker as well<\/strong>. What happens to Global Poker League China<\/strong> now is anybody\u2019s guess. But that\u2019s another story.<\/p>\n

This one is about Dreyfus\u2019 failure to convince anyone except a series of misguided investors that poker is a sport<\/strong>.<\/p>\n

The truth is, it was always going to be an uphill battle. Traditional sports involve athleticism<\/strong>. That takes poker out of the running from the jump.<\/p>\n

A British outfit got the game declared a mind sport<\/strong> a few years ago. According to most definitions, a mind sport is a game of skill<\/strong> based on intellectual ability as opposed to physical exercise. In other words, mind sports are by definition, not sports<\/strong>.<\/p>\n

In that sense, poker and other card games like it, are more akin to board games, or video games. A fact that brings us back around to what this article is really about.<\/p>\n

Is poker an esport?<\/span><\/h2>\n

The popularity of esports<\/strong>, which is a fancy term for competitive<\/strong> video gaming<\/strong>, has had a boom of its own over the past few years.<\/p>\n

According to the gaming news site MMOExaminer<\/strong><\/a>, esports\u2019 popularity started among the people who play the games, much like poker. However, it has evolved into something even bigger, with people watching esports competitions in ever-increasing numbers and overall revenue<\/strong> rising alongside it.<\/p>\n

The esports industry generated more than $636 million in revenue<\/strong> in 2016. The numbers grew in 2017 and are expected to be even bigger this year. In fact, some predict global revenue will surpass $1.75 billion by 2020<\/strong> with an estimated audience of 600 million people<\/strong> watching esports around the world.<\/p>\n

Is poker an esport?<\/p>\n

Are esports the next poker?<\/p>\n

Answers to both these questions can and will be debated endlessl<\/strong>y by insiders in both industries. But in the meantime, doers like Dreyfus, including two of the most successful organizations in the poker industry, are making a valiant effort to attach poker to what appears to be the in thing right now.<\/p>\n

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        Marketing the poker-esports connection<\/span><\/h2>\n

        The World Poker Tour<\/strong>\u00a0(WPT) has plans to host multiple televised final tables later this month inside the new Esports Arena Las Vegas<\/strong> at Luxor Las Vegas<\/strong>.<\/p>\n

        The 30,000 square-foot<\/strong> multi-level arena has a competition stage, 50-foot LED video wall, gaming stations, and a network TV-quality production studio. All signs point to it being the perfect place<\/strong> for the WPT to highlight poker\u2019s strong connection to esports. And help the game jump on this trend.<\/p>\n

        Chinese game developer Ourgame International Holdings Limited<\/strong>, which owns the WPT, has also laid out plans to open up to 10 esports arenas in China and the US<\/strong> by 2019. An Ourgame subsidiary actually owns Esports Arena Las Vegas as well. That means the WPT will likely be trying to dine out on that strong esports-poker connection<\/strong> for years to come.<\/p>\n

        News also hit this week that the World Series of Poker<\/strong> and UMG Media Corp<\/strong>. will be setting up a competitive gaming area at the 2018 WSOP<\/strong> in Las Vegas, Nevada, running May 29 to July 17 inside the convention center at the Rio All-Suite Hotel and Casino<\/strong>.<\/p>\n

        The UMG Esports Stage<\/strong> will feature half a dozen or so competitive gaming booths. A place were spectators and poker players on a break can play games like Fortnite<\/strong>, Hearthstone<\/strong>, Madden<\/strong> and FIFA<\/strong> against each other in the same room where WSOP events are being held.<\/p>\n

        The latest trend<\/span><\/h2>\n

        It could be just marketing people realizing poker and esports appeal to the same demographics<\/strong>. Or, maybe there really is a strong similarity between the two. One thing is sure: Poker doesn\u2019t want to be yesterday\u2019s news just yet and is willing to attach itself to the latest trend in an effort to remain relevant<\/strong>.<\/p>\n

        It\u2019s really not a bad idea, especially if you believe something that was all the rage can get a few more miles out of sidling up to the latest craze.<\/p>\n

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        The post Can Poker Grow Beyond A Fad By Embracing The Esports Fad? appeared first on Play USA.<\/p>\n","protected":false},"excerpt":{"rendered":"

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